McDinosaurs

The McDinosaurs set featured a range of toys styled as McDonald’s packaging items, each transforming into a dinosaur, similar in concept to the popular Transformers toys of the era.

Made from hard plastic, the figures stand approximately 2½ inches high and combine simple transformation features with colourful, characterful designs. The Happy Meal boxes also played a part in the experience, featuring punch-out sections that could be used to create slopes and caves adding an extra layer of interactive play for the McDinosaurs.